Toshiba will sell its first Blu-ray DVD player starting in November, the company announced Thursday.

The BDX2000 will retail for $249.99. It includes BD-Live, which lets users take advantage of Web-based interactive features via an Ethernet connection. The device also includes an SD card slot, which may be required to access some of the BD-Live content, Toshiba said.

Other features include 1080p/24 frames per second full HD video output, AVCHD playback, and support for enhanced audio formats. Using Regza-Link, it is also formatted to link up to Toshiba Regza LCD TVs via HDMI for full HD content with a single remote control.

The announcement comes nearly a month after Toshiba applied for membership in the Blu-ray Disc Association. Toshiba was initially a vocal supporter of the HD-DVD format, which died in February 2008 after Warner Bros. and Walmart withdrew their support for the format.

PC Magazine