September 29th, 2009, 20:08 PM
Warner Music to Return To YouTube
It's been a long day's night, but the battle between Warner Music and YouTube looks like it's nearing its end.
Nine months ago Warner Music prohibited any of its music from playing on Google's YouTube video-sharing site. The proposed agreement would return the music company's video clips to the video-sharing Web site, according to The Wall Street Journal.
The plan lets Warner Music Group retain the right to sell ads that run adjacent to its videos and receive the bulk of the revenue, the Journal reported. The dispute centered mainly around Warner's claim that the advertisements currently running on YouTube generate insufficient revenue.
The arrangement means that Warner Music's stable of artists, which include pop icons such as Madonna and Green Day, would again be seen on YouTube, as do entertainers from EMI Music, Sony Music Entertainment and Universal Music Group.
Full story: CRN