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October 27th, 2010, 21:30 PM
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MySpace Overhauls Site, Focuses on Entertainment
MySpace on Wednesday unveiled a revamped site with a focus on entertainment and content rather than subscriber-driven profiles, pulling in social elements that are more akin to Twitter and Foursquare than rival Facebook.
MySpace has faced tough competition from Facebook; the News Corp.-owned site has about 100 million users compared to Facebook's 500 million. MySpace acknowledges as much with Wednesday's revamp, saying pointedly that "previously MySpace was people-focused, now the focus is content."
Though personal profiles still exist, MySpace focused much of the upgrade on content distribution – the latest updates on celebrities, bands, TV shows, and movies rather than what your high school lab partner had for breakfast or photos from that weekend BBQ.
There is a focus, however, on presenting real-time data. The new MySpace welcome page will constantly update as the latest news "bubbles up across the beta site," MySpace said. Once a user is signed in to MySpace, the site will display information based on that user's preferences.
Full story: PC Magazine
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